To us, technology is everything from an app to a print, and the entire process of developing and delivering our work. We use technology to optimize the experience for our clients, creatives, and communities. Technology enables us to make the most of the economic value we create. We create technology as product, service, and content.
Example: Lord's Prayer
In 2011, Plaid Tuba coordinated the development of a branded animation of the Lord's Prayer for St. Marcus Church. This interactive version of the Lord's Prayer used artwork created by Reginald Baylor Studios. Plaid Tuba contracted with RBS to help transform its artwork from paintings to digital artifacts and interactive elements for the video and online component.